Cocktails will flow year-round in Frost’s cool setting

Written By Unknown on Kamis, 14 Maret 2013 | 18.38

Customers can expect a cool reception at Boston's newest attraction this spring.

Frost Ice Bar — where everything but the floor and ceiling will be made of ice — is under construction in a building near Faneuil Hall in preparation for a June opening.

The 1,500-square-foot bar, similar to the Minus5 ice bars in Las Vegas, will be a chilly 17 degrees.

"Most of them that have been done are temporary outdoor ones, but this is going to be year-round indoors," said Cindy Brown, CEO of the Frost Group, the Hub company building the bar. "Interestingly, it's not as cold as it sounds, given there's no humidity or wind. It's amazingly comfortable."

The bar is taking shape in former office space on the third floor of the north building, above the American Eagle store, at Marketplace Center, which borders the Greenway on the east end of Faneuil Hall Marketplace.

Customers will check into a retail area and don hooded capes and gloves before entering a 32-degree "transition room" for about a minute to get acclimated to a cooler temperature and receive brief instructions.

"Then the doors open, and you're kind of wowed by a beautiful cave all made of ice — the walls, the furniture, the actual bar, the glasses for the drinks," Brown said. "It will have beautiful sound, beautiful lights ... ice sculptures, and you can get your photos taken."

A Canadian company is constructing the bar's ice components and will ship them to Boston, while Brookline Ice Co. will handle the artistic end, supplying ice sculptures and specialty logos for private parties.

Customers will be admitted about every 15 minutes for a 45-minute stay in the 115-capacity bar. The Frost Group is considering a $29 admission charge, which would include one drink.

The cocktail menu will include about eight Boston-themed drinks that will rotate seasonally. It will be 21-plus after 5 p.m., but will admit adults with kids age 6 and older, and serve non-alcoholic drinks, before then.

The Frost Ice Bar will cater to locals and tourists alike. Brown said she plans cross-marketing with Boston Duck Tours, which she co-owns and is part owner of the bar.


Anda sedang membaca artikel tentang

Cocktails will flow year-round in Frost’s cool setting

Dengan url

http://sedangapasaja.blogspot.com/2013/03/cocktails-will-flow-year-round-in.html

Anda boleh menyebar luaskannya atau mengcopy paste-nya

Cocktails will flow year-round in Frost’s cool setting

namun jangan lupa untuk meletakkan link

Cocktails will flow year-round in Frost’s cool setting

sebagai sumbernya

0 komentar:

Posting Komentar

techieblogger.com Techie Blogger Techie Blogger