Apple's soon-to-be-released new operating system for iPhone plays it safe — so safe it isn't likely to pose any threat to rival Android and Windows.
It's called iOS 7, and it's coming to mobile devices near you this fall. Right now it's in beta, or draft form, which I had a chance to review. And hopefully, there will be some improvements and additions before it's released to the public.
Because the changes aren't big enough. The ideas aren't bold enough. The innovations are largely limited to graphic design, and that just isn't going to win any business back.
First, the good news: You will finally be able to multitask on an iPhone, swiping through a carousel of "cards" that show open apps. A handy control center is accessed by swiping in from the bottom and it reveals easy access to a camera, a calculator, a flashlight, AirPlay, which lets you stream your music over Wi-Fi, and a cool new feature called Airdrop, which lets you transfer files to nearby iPhones.
Cooler still is the way photos and graphics now look. Colors and photos somehow seem more vibrant and real. Icons are no longer three-dimensional-looking. They're simple and clean.
The upcoming system includes more gesture controls. You can close an app by dragging it up and out of view. You can use drag down search mode from the middle of the screen, and more stuff like that, which we've seen in other smartphone brands, including Blackberry, for years.
Now, the bad news. And it's really bad news. What's most striking about iOS 7 — keeping in mind that this could change — is what it lacks. In a nutshell: something new. It doesn't have anything that Android and Windows phones don't already have.
The new Apple operating system — a similar version is expected to be released for iPad — seems to be about playing catch-up.
Siri, for example, is now probably as adept as Google Now at answering your questions.
But iOS 7 lags in how it organizes a user's contacts. The people hub concept, a fundamental innovation of both Android (think Google Plus) and Windows, organizes information from the many social networks we use. And that is now essential for smartphones.
Unless Apple goes back to the drawing board, it's unclear how iOS 7 is going to keep its high-end users — the ones willing to pay $400 for a 64 GB iPhone 5 — from moving to another platform within the next year. And it certainly isn't going to win back any of those who have already switched.
Apple still has the prettiest-looking icons and beautiful graphics. I guess we'll just have to see if that's enough for consumers.
Anda sedang membaca artikel tentang
Apple chases rivals with reboot
Dengan url
http://sedangapasaja.blogspot.com/2013/06/apple-chases-rivals-with-reboot.html
Anda boleh menyebar luaskannya atau mengcopy paste-nya
Apple chases rivals with reboot
namun jangan lupa untuk meletakkan link
Apple chases rivals with reboot
sebagai sumbernya
0 komentar:
Posting Komentar